Fashion and luxury brands

The fashion and luxury lifestyle sector is experiencing rapid transformation, driven by technological innovation, evolving consumer preferences, and increasing globalisation. Brands are navigating opportunities in digitalisation, sustainable practices, and bespoke consumer experiences while addressing challenges, from data security to global regulatory compliance. At Penningtons Manches Cooper, we provide insightful, industry-specific legal guidance, enabling clients in fashion and luxury to confidently adapt, innovate, and thrive amid dynamic market conditions.

Fashion and luxury law specialists

Our fashion and luxury team combines deep market insight with legal excellence to support clients ranging from ambitious start-ups to renowned international fashion houses and luxury jewellers. By closely aligning ourselves with your industry, attending international trade fairs, and immersing ourselves in your evolving market landscape, we ensure our advice is both commercially astute and strategically effective.

We regularly assist clients through complex business transactions, including strategic acquisitions and sales, ensuring smooth transitions that support sustained growth and market presence. Our specialists manage financing arrangements and investment rounds, offering pragmatic solutions that drive expansion and innovation.

Understanding the pivotal role of intellectual property in the fashion and luxury arena, we deliver robust trade mark and design protection strategies, safeguarding your brand identity and new product developments worldwide. Our expertise extends to negotiating global licensing agreements, helping clients to monetise their brands while maintaining quality control and brand integrity.

We provide expert guidance on data protection compliance, ensuring your e-commerce, social media and advertising practices adhere to regulatory frameworks and safeguarding brand reputation and consumer trust. Additionally, our employment specialists cover the whole spectrum of employment law issues, including contentious and non-contentious matters. Members of the real estate team meanwhile support clients with their property portfolios, negotiating optimal terms for flagship stores, boutiques, and distribution centres.

Really got to understand our business and what we needed…. made the process easy for us by focusing on what matters to us and explaining things in a way that was easy to follow.

International fashion brand, CEO

As the UK is one of the global centres for both fashion and luxury goods, we are ideally placed to work with you to develop and grow your business. Whether you are launching new products, establishing selective distribution networks, or expanding internationally through franchising, Penningtons Manches Cooper is your strategic partner, committed to your continued success.

How we help our clients

Acquisition and sale of businesses

Data protection compliance

Employee relations issues

Establishing selective distribution networks

Financing

Brand protection and enforcement

Global licensing of brands

International franchising

New product launches

Real estate portfolio management

Social media advertising and enforcement

Trade mark and design protection of new products

Recent work highlights

All Saints refinancing deal

Acting for All Saints on its £107 million re-financing by Goode and Lion Capital, enabling the buyout of Kaupthing and Glitnir banks’ £22.5 million funds to clear the backlog and creditors, and working capital to fund expansion internationally.

Retail investor fashion funding

Establishing investment terms for funding by a well-known retail private investor in a new womenswear fashion label.

Luxury fragrance licence termination

Acting for a luxury menswear brand on the termination of a fragrance licence and the negotiation of a new licence, requiring extensive industry and international licensing knowledge.

Design right infringement damages

Advising an international fashion brand on a number of Community unregistered design right cases which involved the infringers paying significant damages and legal costs.

Fashion brand IP management

Acting for an international fashion brand in respect of IP issues in the UK and EU and managing its UK and EU trade mark and design portfolios.

Motorsports fashion brand expansion

Assisting a high-profile motorsports business in relation to its growth as a fashion brand and with its global brand protection and enforcement matters.

Retailer Employment Tribunal claims

Advising a leading UK-based retailer in respect of two ongoing Employment Tribunal claims involving three former employees.

Luxury brand data compliance

Acting for a luxury fashion brand on its data protection compliance programme, providing detailed advice on its data collection, storage, retention and management processes, management of its social media platforms, and data protection issues in commercial relationships.

Eyewear licence agreement advice

Advising a leading international manufacturer of sunglasses and eyewear on its licence agreement with a top UK fashion brand.

Luxury shoe licensing deal

Advising an Italian luxury shoe manufacturer on its licence agreement with a major UK fashion brand.

Retailer Employment Tribunal claims

Advising a leading UK-based retailer in respect of two ongoing Employment Tribunal claims involving three former employees.

Luxury brand data compliance

Acting for a luxury fashion brand on its data protection compliance programme, providing detailed advice on its data collection, storage, retention and management processes, management of its social media platforms, and data protection issues in commercial relationships.

Eyewear licence agreement advice

Advising a leading international manufacturer of sunglasses and eyewear on its licence agreement with a top UK fashion brand.

Luxury shoe licensing deal

Advising an Italian luxury shoe manufacturer on its licence agreement with a major UK fashion brand.

Keep exploring

Contact us

Please complete this form to send us your enquiry. We will be in touch shortly with a reply.

If you need to speak someone soon

We will only use the information you provide to handle your enquiry. Please read our privacy policy for more information.